Zara Tindall announced as new ambassador for iCandy and features daughter Lena in campaign video

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  • Zara Tindall has been confirmed as a new ambassador for the popular pushchair brand iCandy.

    Zara and Mike Tindall welcomed their second daughter to the world back in June but the little royal has already been put to work and has starred in her first advert!

    Mum Zara has been confirmed as a brand ambassador for iCandy pushchairs and is joined by little Lena for the promotional video.

    iCandy have launched a new pushchair in partnership with Land Rover that claims to be suitable for all-terrain.

    This is ideal for Zara, who has a very active lifestyle and can be seen using the pushchair on a dog walk with their pet Labrador.

    Zara is also shown demonstrating how easy it is to fold the pushchair away and place into the boot of your car.

    At £1,500, you might not be rushing out to grab this particular model for yourself but iCandy is a very popular pushchair brand with new parents.

    In the video Zara explains: ‘I always use the best equipment in competing and it definitely applies for the children and having the best for the baby.

    ‘The iCandy for Land Rover works incredibly well for us and fits into our lifestyle across all-terrains, it is light and accessible. It is a fantastic addition for our family.’

    Zara continued: ‘It is so important to me and the family to be outside my job day-in-day-out is solely being outside, so for me having the family there makes it all the more doable with my pushchair.’

    Mum-of-two Zara also details how she is juggling her time between four-year-old Mia, three-month-old Lena and her intense training schedule ahead of competitions.

    Zara hasn’t competed since October 2017 and speaking about how it feels to be back in the saddle she admits that riding makes her feel like ‘a better person’.

    Speaking about having Zara on board, iCandy joint CEO Bradley Appel said: ‘It is so wonderful to have Zara as part of our iCandy family.

    ‘Her sporting excellence as both a World Championship winner and Olympic medallist is a credit to Great Britain, but to see her achieve all this and go on to become a full-time mother too is the embodiment of the multi-dimensional modern working parent that we see in many of our customers across the globe.’

    It’s very unusual for members of the royal family to form official partnerships with brands and affiliates as they usually have to be impartial. After all, Prince George, Princess Charlotte and Prince Louis have never got to play with the toys sent to them for this exact reason.

    What is or was your pushchair brand of choice? Did you try one with your first and swap for your subsequent children? Head over to our Facebook page to join the conversation and share your thoughts! 

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