Prince Harry and Meghan Markle's huge new brand partnership has an incredible connection to Meghan's childhood TV appearance

Prince Harry and Meghan Markle
(Image credit: Getty)

Prince Harry and Meghan Markle's huge new brand partnership has been revealed to have an incredible connection to Meghan's childhood TV appearance.

Prince Harry and Meghan Markle's huge new partnership with Procter & Gamble has been revealed to have an incredible link to Meghan's childhood after she wrote to the firm, aged 11, to express her dismay at its 'sexist' advert.

The Duke and Duchess of Sussex have announced a partnership with Procter & Gamble, after the firm that promotes household name personal and home care products ranging from detergent to Pampers nappies, shared the news via its Twitter.

The partnership comes after Harry and Meghan's first Netflix project (opens in new tab) was revealed and Prince Harry opened up on 'unresolved trauma' (opens in new tab) ahead of the second sit-down Oprah Winfrey chat.

But a hidden link to a young Meghan Markle and a TV advert has resurfaced as Meghan and Harry announced the partnership on their website. A statement released by the couple read, "Archewell Foundation believes that with community, and through compassionate service to others, we can unleash systemic cultural change. In service of doing this, and building more compassionate communities, Archewell Foundation announced a multi-year global partnership today with Procter & Gamble."

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Meghan, who is pregnant with Prince Harry's second child (opens in new tab), has a historical link to the firm. And while the joint venture is expected to focus on gender equality, inclusive online spaces, resilience, and impact through sport. Rewind 28 years and Meghan, aged 11, had written to Procter & Gamble to complain about the sexist language used in a TV advert at the time. Her letter-writing campaign objected to a washing-up liquid commercial which included the line, "Mothers around America are fighting greasy pots and pans."

https://www.youtube.com/watch?v=tfaGleA4qYo&feature=emb_logo

And Meghan Markle later appeared on a Nickelodeon news programme to talk about the TV advert saying she was "furious" about it. She explained, "When they heard this, the boys in my class started saying: 'Yeah that's where women belong - in the kitchen'."

Meghan Markle speech

(Image credit: Getty)

But in using her voice to campaign in such a way, Meghan managed to successfully get the company to change its line 'Mothers around America' to 'People around America'.

Speaking about having the Duke and Duchess on board, Procter & Gamble said on its website, 'We've also been inspired by the mission of the Archewell Foundation and its founders, the Duke and Duchess of Sussex, that with community, and through compassionate service to others, we can drive systemic cultural change, benefiting everyone.'

Selina is a Senior Entertainment Writer with more than 14 years of experience in newspapers and magazines. She currently looks after all things Entertainment for Goodto.com, Woman&Home, and My Imperfect Life. Before joining Future Publishing, Selina graduated from the University of Sheffield in 2006 with a degree in Journalism. She is fully NCTJ and NCE qualified and has 100wpm shorthand. When she's not interviewing celebrities you can find her exploring new countryside walking routes, catching up with friends over good food, or making memories.