M&S has given Colin the Caterpillar a spooky Yummy Mummy makeover for Halloween - by wrapping him in not one but TWO layers of chocolate.
For the first-time ever the tasty treat has been coated in a double layer of chocolate - Colin's classic milk chocolate and a layer of creamy white chocolate too to create Double Choc Yummy Mummy Colin the Caterpillar™.
M&S Christmas food orders are open but before that big day comes to tuck into some delicious items, the supermarket is spoiling customers with its new selection of Halloween goodies.
In recent years M&S has launched a wide-range of Colin-themed treats from giant Colin the Caterpillar chocolate faces, and Colin cake jars to Valentine's Day Colin & Connie, Easter and Father's Day Colin themed cake creations.
The new iconic Double Choc Yummy Mummy cake is on sale (RRP£12) from today (Wednesday 19th October) and features Colin's classic extremely chocolatey sponge, filled with signature chocolate buttercream, then coated in a layer of Colin’s classic milk chocolate AND a layer of creamy white chocolate too! Complete with eerie chocolate eyeballs.
And fans can't contain their excitement at the launch.
One fan wrote, "Omg look at him!"
Another fan put, "Clever"
And a third fan added, "This must be the best caterpillar cake ever!"
A photo posted by on
Colin the Caterpillar cakes are a popular choice when celebrating birthdays and the cake itself dates back to 1990 and since then more than 15 million cakes have been sold.
According to Marks and Spencer, it takes 38 people to assemble each cake from start to finish, and 8.4 tonnes (8,400 kg) of sugar coating are used each year for the decorative spots.
And in 2020 Marks & Spencer marked the cake's 30th anniversary by declaring Colin's Birthday, Wednesday 26 August, as National Colin the Caterpillar Day.
The new product comes after M&S announced further store closures in October.
But if you've already got your eye on the best Christmas food hamper to gift and the best food and drink advent calendars are already picked, then its time to turn your attention to all things Halloween and festive food - and M&S online has it covered.
Pick up the mummified Colin cake as the perfect Halloween party table centrepiece and pack of five minis Colins are also available for £2.75 - perfect for gifting this Trick or Treat.
Most recently, M&S have unveiled a Coronation Colin the Caterpillar cake to celebrate King Charles III's coronation.
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Selina is currently a Senior Entertainment Writer for Goodto.com, formerly Senior Entertainment writer for Woman&Home, and My Imperfect Life and has more than 16 years of experience in newspapers, magazines and online. She currently writes a mix of Entertainment news - including celebrity births, weddings and reality show line-ups including Strictly, Dancing On Ice and The Great British Bake Off, reporting the the latest news about the Royal kids Prince George, Charlotte, Louis, Archie and Lilibet as well as Family news stories from baby names to store closures and product recall warnings. Before joining Future Publishing, Selina graduated from the University of Sheffield in 2006 with a degree in Journalism. She is fully NCTJ and NCE qualified and has 100wpm shorthand. When she's not interviewing celebrities you can find her exploring new countryside walking routes, catching up with friends over good food, or making memories.
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